Besides Facebook, putting your FitnessTexter code word on your website is very important. Just think of how many people are visiting your site and not contacting you about membership. Your website provides a constant lead generation medium, use it! With FitnessTexter, you can start converting website traffic into new leads. New leads become new members! It’s as simple as telling your web designer to add your codeword to home page. The bigger and bolder you make it, the more people who will see it, and the more leads you will generate. We always suggest to our clients that they include their texting promotion near the top of their website, somewhere near the logo. That way, every single person who visits the website will see their texting promotion. It’s common knowledge in web design that people are not willing to scroll that much; that said, keep your texting code towards the top for best results.
We can run targeted ads around important keywords on Google that capture a potential lead’s attention while searching for your business keywords online. The user is then directed to your website or a landing page where we employ additional tactics to capture the lead. And best of it, you only pay when the user clicks on the ad! We have helped tons of business owners kick off their lead generation marketing campaigns on Google. And every time we help them boost sales through Google, we ring the victory bell!

Cliff Carrigan


You know what they say: you can catch a lot of flies with honey, but you can catch more honeys being fly. Try that cliche in a bar and it might end with a drink thrown in your face, but adapting that mindset in your inbound marketing strategy could not only improve lead generation rates, but also increase the number of qualified leads your business attracts.
Generating leads for gym doesn’t need to be back breaking work. Postal mail marketing has been around for over 50 years and it’s still one of the best ways to generate gym leads. Call up your local post office and ask them about doing some basic postal adverting. They’ll help you decide where you want to mail your flyer, how many you’ll want to send, etc. Direct mail advertising gets good redemption rates. Add your FitnessTexter texting code to your next flyer and you’ll see even higher redemption rates. If you see a surge in gym membership leads after you send out your flyer, you’ll know that FitnessTexter is working.
It's tough to figure out if your lead generation strategy is working if you aren't looking at industry data. That's why we partnered with Qualtrics to survey more than 900 marketers from all different industries in North America and Europe to create a demand generation report with data on website visitors, leads, opportunities, customers, and revenue.

Interim Income Model Review and Bonus


Gone are the days that a marketer only relied on outbound techniques like trade shows, cold calling, and advertisements to get leads. Today’s buyer is in control. According to Forrester, buyers seek out three pieces of content about a vendor for every one piece sent by a marketer, and for every one piece sent by sales.  Because of buyer self-education, your job as a marketer is to be heard through the noise and come up with new ways for leads to find you. To be a marketer in today’s world, you need a solid grasp of inbound in order to truly amplify your lead generation impact.
Remember, networking isn’t all about you. It is easier to listen carefully to others as they speak about their challenges in business. Chances are, you will find opportunities to offer solutions, whether it’s your own product or service, or a product or service from one of your contacts. Helping associates even when it means not closing a sale is not only friendly, it paves the way for referrals. As mentioned earlier, strive to be an advisor that is committed to helping customers find the right solution whenever possible.

click interim income


A free, basic course on creating successful landing pages can be found on thelandingpagecourse.com. You can also learn lots of landing page tips and best practices from HubSpot's existing blog posts on landing pages. We will go over some of the basics of effective landing page design right now, but definitely check out those resources later on for a more in-depth breakdown of the different components involved.


Attention scarcity is driving a shift from “rented attention” to “owned attention”. Historically, most marketing has been about renting attention other people have built. An example of this would be if you purchased an ad in a magazine or rented a tradeshow booth. But in the noisy, crowded market that today’s buyers live in, rented attention becomes less effective as attention becomes even scarcer. Of course, this is not an either-or proposition; you will ideally use a mix of rented vs. owned attention for your lead generation efforts to be affective.
Send releases out over the wires. PR Newswire and Business Wire are well known press release distribution services. Some services charge a fee, and others are free. Look for general distribution platforms like PRWeb and Newsvine, and also industry-specific distributors or “Microlists” that deal with niches such as tech, healthcare, lifestyle, and finance.

Cliff Carrigan Interim Income Model

×